The Book
Better Business That Works: A Practical Guide to Building Clarity, Systems, and Sustainable Growth
“This book gives you such a real-world behind-the-scenes look at what it really takes to be successful. The team takes you step by step through the issues needed to make a business successful in such a succinct and easy-to-read manner that almost anybody can do it.”
Andrew Carter, Author and Retail Marketing Expert
Better Business That Works: A Practical Guide for Business Owners Who Want More Than Just Growth
This isn’t another business theory book. It’s a decade of real-world experience working with hundreds of businesses,
distilled into practical frameworks you can actually apply.
Get Chapter 2 free and see if this book is right for you.
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Praise for Better Business That Works
“The information and contacts that you will find in this book have catapulted me from being a mom who does some writing from home into the co-owner of a successful online content marketing and writing business. We now operate on an international basis with 3 full-time partners and a team of more than 25 writers. I have also been inspired and encouraged to pursue my dreams one step further – I’m now also the owner of a successful online mentoring program that teaches others how to make money from writing online.”
“This book gives you such a real-world behind-the-scenes look at what it really takes to be successful online. The team takes you step by step through the issues needed to make a business successful in such a succinct and easy-to-read manner that almost anybody can do it. This should be mandatory reading for anyone in business, about to start a business, studying business or even just thinking about it. Hell they should teach this stuff in schools!”
Let Me Tell You More About The Book…
Better Business That Works is the most practical guide on building a business that actually works for you. If you’re having trouble growing your business, the problem isn’t you. The problem is your foundation.
This is one of the core philosophies: You don’t rise to the level of your tactics. You fall to the level of your systems.
I’ve spent over 15 years running my own digital marketing agency and working with hundreds of businesses. In this book, I draw on real-world experience to create an easy-to-understand guide for building a business that’s profitable AND sustainable.
Along the way, you’ll read real stories from actual business owners who’ve used these frameworks to transform their businesses – from solo operators to established companies breaking through plateaus.
This book will reshape the way you think about your business and give you the tools you need to build something that lasts.

About Alexei Kouleshov
I’m an Australian entrepreneur, author, and business advisor who’s spent over a decade working with hundreds of businesses – and building several of my own.
My business is Your Easy Web Solutions, a digital marketing agency I started in 2007. Throughout this journey, I’ve learned what actually works when you strip away the hype.
My approach: Clarity over noise. Strategy over tactics. Systems over hustle. Win-win over aggressive growth.
I decided to write this book because every business can do better. After working with hundreds of business owners, I saw the same patterns: capable people stuck in chaos, smart operators overwhelmed by advice, hard workers burning out without progress.
The problem wasn’t effort – it was foundation.
This book is the result of learning what actually works. No cookie-cutter solutions. No aggressive tactics. Just practical frameworks that help you make better decisions for YOUR business and YOUR life.



